Cloud-based CRM has significant advantages. However, you have to do more than put your CRM System on the cloud if you want to have a truly successful implementation.
Software-as-a-service (SaaS) cloud computing is the latest technology being advanced for implementing CRM solutions. Is this just another techno-fad or is there really something to it? Jay Bauer provides some positive answers.
When former marketer Patrick Doyle took control at Pizza powerhouse Domino’s earlier this year, he brought with him a new recipe for success. His secret sauce: re-engaging with customers through a complete product overhaul. Ambitious? Sure. Crazy? Maybe. Successful? The proof of the pizza, they say, is in the eating.