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Chairman, GDS International
Sales and the 'Talent Magnet'
A lot is written about being a ‘Talent Magnet’, either as a company, or as President. It’s all good practice – listen, mentor, reward, provide clear goals and career maps. Good practice for the employer, but what about the employee?24 May 2011
Focus Area: Sales & Marketing
A Change of Focus
The world’s undisputed king of photography, Eastman Kodak, made a dramatic and successful transition into its current digital reality commanding a leading position in graphic communication. A huge part of that transformation was down to the company’s CMO, Jeff Hayzlett, changing how the company communicates with its customers. Rebecca Goozee speaks to the marketing maven to find out more about his unconventional tactics.
The Business Value of Social Software
By IGLOO Software. Almost every company is either thinking about or implementing some form of social software solution in their organization.
The Future of Online Communities: Leveraging Social Interaction to Drive Business Value
By IGLOO Software. Although in early stages of customer adoption, online communities and social media present new opportunities to connect with customers and prospects, build trust and increase brand loyalty.
Source: www.busmanagement.com© 2012 GDS Publishing Ltd. All rights reserved.