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Issue 1

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Spencer Green
Chairman, GDS International

Sales and the 'Talent Magnet'

A lot is written about being a ‘Talent Magnet’, either as a company, or as President. It’s all good practice – listen, mentor, reward, provide clear goals and career maps. Good practice for the employer, but what about the employee?
24 May 2011

Your World is Not Enough

Localization Industry Standards Association (LISA) | www.lisa.org

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The answer is simple: global trade is at USD 9.1 trillion and growing (based on the latest figures from the World Trade Organization). But to get from Indianapolis, Indiana (USA) to Nanjing, China (or from Nanjing to Indianapolis, for that matter), there are some challenges that your organization must meet successfully, not the least of which will be preparing your business processes to function worldwide. For example, can your Customer Service organization efficiently process all non-English emails received on any given day? Preparing your products and services to go global will be the easy part; it?s your internal business processes company-wide that will take the most work


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