Friday, February 10, 2012
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Blog
Spencer Green
Chairman, GDS International
Chairman, GDS International
Sales and the 'Talent Magnet'
A lot is written about being a ‘Talent Magnet’, either as a company, or as President. It’s all good practice – listen, mentor, reward, provide clear goals and career maps. Good practice for the employer, but what about the employee?24 May 2011
Direct Approach
The Direct Marketing Association | www.the-dma.org
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Millions of consumers and businesses buy via direct channels every day. But does direct marketing command levels of respect equivalent to its economic importance? How has recent legislation affected the industry and how has marketing evolved to meet the challenges of the online age? Most crucially, what will President Bush?s election victory mean for the industry?
Includes:
Direct marketing
Direct marketing legislation
Postal reform legislation
More like this...
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Your World is Not Enough
Why should your products/services/processes be designed and ready to ?go global? from day 1?Read more -
Secure source
Offshoring, outsourcing ? they?re all the same thing aren?t they? Just ways of having legal obligations relating to paperwork fulfilled quickly and at a low cost. And how secure...Read more -
Lost In Translation
In 1987, Kentucky Fried Chicken rolled into the Chinese market with their famous American tag-line, ?Finger Lickin? Good? plastered on signs and in print ads.Read more -
Solving Today’s Sales and Marketing Challenges
Attempting to acquire new customers and sell new solutions to existing customers, US companies spend over US$1.2 trillion annually on sales and marketing functions.Read more
Disclaimer: All comments posted in a personal capacity
No Comments Have Been Submitted
Disclaimer: All comments posted in a personal capacity
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